Demographics can be defined as a market or segment of the population identified by demographics. This can include many qualities, such as; race, age, religion, and more. In this case, I wanted to look at media targeting specific career paths. Below, I mention many influencers who either have worked or are working in a specific field and shed light on this field. Most of the audience that these influencers are trying to reach will also fall into that specific career path. The first creator that I will mention is the HoofGP . He posts regularly on TikTok , YouTube , and Instagram . His job consists of regularly checking cow's hoofs to make sure that the cattle belonging to farmers and ranch owners are regularly taken care of and healthy. His videos are mainly targeted to other people in the Agricultural industry. He teaches how to trim cow's feet and how to check for warning signs of unhealthy cow's feet. His videos are extremely entertaining...
Before I get into the main topic of this paper, I want to discuss a little bit about my current coursework. As a Senior at Southern Arkansas University majoring in Public Health and minoring in Mass Media and Psychology , I have been trying to tailor not only my extracurricular activities towards my future degree but also my school work. In my Evaluation Methods of Public Health class, we were tasked with a project where we regularly met with the director and creator of the Karisma Consulting agency. We were then tasked with creating an Evaluation to hopefully help her and create some improvements to her current program . The program we (our team consisting of classmates and myself) focused on is the Strategies to Thrive Program . To begin, Heather McMahan is the creator and leader of the company; Karisma Consulting. Along with her Mast...
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